1720% more content engagement.
$1 per signup.
This was Maor Raichman's in-house role as Marketing Manager at Adoric, a CRO and on-site engagement SaaS, from Aug 2018 to May 2021. It was not Deep-Y client work.
$1
Average cost per signup
1720%
Content engagement increase
27%
Signup-to-Active
Adoric came before today's AI tooling. The results came from marketing fundamentals.
The Role
An in-house marketing job, years before Deep-Y
Maor was Marketing Manager at Adoric in Tel Aviv from August 2018 to May 2021, leading campaigns on Google, Meta, LinkedIn and email.
The Work
Three levers, each with its own result
01
Social content: 1720% more engagement
Content built for the audience Adoric sold to.
02
USP-led paid strategy: $1 per signup
Paid campaigns led with Adoric's unique sales proposition, and ad jargon was tested on small budgets.
03
Onboarding tests: 27% signup-to-active
Onboarding was refined through small-group tests.
Why It Is Here
The experience Deep-Y's systems are built on
These are Maor's results as an Adoric employee, not Deep-Y client work. The habits behind them - a clear value proposition, small cheap tests, a tight onboarding path - shape every Deep-Y system.
